Google Creative Lab

Google Creative Lab is exploring the potential of AI to expand boundaries across various fields. As a core designer for these projects from Studio Rodrigo, I collaborated closely with Google's strategy and design teams to transform innovative concepts into tangible solutions within a rapid timeframe. My contributions to those AI projects resulted in groundbreaking solutions that empower users to access information swiftly and enhance their productivity. We also partnered with the advertising team to devise innovative and accessible advertising strategies.

I am presenting Pixel Journal as one of the AI projects. Check out more AI projects and ad projects I've worked on.

Pixel Journal
Pixel Journal began with two questions: What would a next-generation journaling app look like, and how might it utilize the best of Gemini? We created an app that provides personalized support to help users achieve their journaling goals.

Client:
Google Creative Lab

Role:
Landscape Audit,
Information Architecture,
UI/UX Design,
Prorotyping

Team:
Google Creative Lab:
Heather Luipold (CD)
Jackson Lynch
Julie Harris
Riley Yankowich
Cassie Hamilton
Kyle Pillips

Studio Rodrigo:
Nick Emrich (CD)
Soyeon Kwon

Addtional AI Projects

Scout
Scout is a News briefing AI that creates a summary for you among multiple articles, especially when a lot of sources are covering the same thing. I created the end-to-end UX flow and design screens.
Avatar Me
Avatar Me is an app for Google’s mobile phone Pixel to train on a corpus of images. Users use their photos to create an avatar. I designed the UX flow and screens.

TrackStar
TrackStar helps music producers with creating a song with AI. Users describe the sound for AI to create a song and record vocals, and mix it with AI to save or share.

Pixel Play Dough
When you set up your Pixel, you could talk to your on-board Pixel AI directly. You can just describe in natural language what custom settings and themes you want to be applied, so AI can create them for you.

Hip Hop 50
Hip Hop 50 marks the 50th anniversary of hip hop, an experience that allows people to explore connections over time and understand the key influences of early hip hop artists. Through AI, you can check how you are currently connected to your favorite artists.

Ad Projects

AppBytes
AppBytes is an ad, powered by Google Cloud, giving users the full experience of an app/game before downloading.
YouTube Display Ads
YouTube Shoppable Ads is a new interaction tool for YouTube creators and viewers. I created multiple interactive features to keep YouTube at the forefront of video innovation.
Shorts Interactive Ads
During a UX sprint, we developed experiences to discover new brands and products on Shorts.
Shorts Interactive Ads
These experiences focus on viewers with short attention spans and address at least one user need.

Soyeon Kwon

About

Work

Soyeon Kwon