Hi μ•ˆλ…•! I'm Soyeon πŸ™‹πŸ»β€β™€οΈ β€” a product designer in Brooklyn, NYC. I create meaningful and joyful experiences while finding opportunities for AI across various industries.



Google Trust

Supporting intersectional identity in Google search

Stripe

Composable e-commerce for the leader in payments

Uprise Art

Elevating the online art buying experience

Xfinity

Web experience for Affordable Connectivity Program

Human Rights Watch

Microsite for documenting the siege of Mariupol

Samsung Galaxy S8 Unpacked

Showcasing Samsung Galaxy S8 features

Google Creative Lab

Thinking about the future

Peacock

New approach to streaming service

JetBlue

Revamping JetBlue's loyalty experience

Little Otter

Building a design system - Case study in progress

Kimlyparc

Building a Korean coffee brand identity inspired by 90s Seoul

Lexus Korea

User data-driven redesign of the official website

Samsung S7 Interactive Table

A new way to explore the Samsung Galaxy features