KimlyParc

KimlyParc is a Korean instant coffee brand that draws inspiration from Seoul's coffee culture of the 1990s. As a director, I collaborated with other designers to develop the brand's overall identity, including the logo, packaging, website design, and visual content. The goal was to bring the vibe of 90s Seoul into the brand's visuals and messaging.

Client - KimlyParc
Chae Song
YoungJoo Kim

Team
Soyeon Kwon Nando Vivas (Pony Illustration)
Sooyoung Jang (Korean Lettering)